Article title: CONSUMER AND CONSUMER VALUE IN THE "FAST FASHION" MARKET

Article author: Agafonova Anna Nikolaevna

Number of pages: 3

Contact mail: agaff@mail.ru

Аbout the author:

Annotation:
The general characteristic of the market "fast fashion"is presented. Features of the market are revealed, the main factors of formation of consumer value are analyzed, the portrait of target audience is made.