Article title: FEATURES OF ORGANIZATION OF LOGISTICS SYSTEM OF SALES OF TRADING ENTERPRISES

Article author: Toymentseva Irina Anatolyevna

Number of pages: 7

Contact mail: tia67@rambler.ru

Аbout the author:

Annotation:
The article examined the essence of the marketing activities of wholesalers, reviewed the content of marketing activities depending on the form of wholesale, and explored the mechanisms for managing the marketing activities of wholesalers. The authors note that the marketing activity of wholesale enterprises is not only in the marketing of products, but also in their storage, transportation and cargo handling, therefore, in general, it is aimed at increasing the competitiveness of the enterprise, meeting customer needs and increasing profits.