Article title: ANALYSIS OF FRANCHISING AS A WAY TO ENTER THE MARKET IN RUSSIA AND THE SAMARA REGION

Article author: Bychikhin Denis Alekseevich, Nesterov Oleg Vladimirovich

Number of pages: 4

Contact mail: bychikhin163@gmail.com

Аbout the author:

Annotation:
This article is about the analysis of the development of franchising in Russia and the Samara region; large franchises and a specific example of “Dodo pizza” are considered.